Marketing Can be Good for Politics. What?

A month or so ago, Blaise Zerega, CEO of online topical video aggregator and conversation-connecter Foratv, posted comments from a recent Commonwealth Club forum made by cognitive linguist George Lakoff. The video shows Lakoff speaking at a recent Commonwealth Club forum about town halls and the health care debate as it relates to language and the human brain. For one, I want to give props to Zerega for using social media in a way that contributes to important and timely conversations (as opposed to simply shilling for his company). His post shows a good understanding of how he can highlight Foratv without resorting to all-too-common marketing desperation on the Internet. Bravo, Blaise. Continue reading